What the Fluff Festival in Somerville

Fluff Festival in Somerville Union Square

Now in its 13th year, “What the Fluff? A Tribute to Union Square Invention” is a madcap festival honoring the invention of Marshmallow Fluff. This fun-filled event draws over 20,000 people and is cited as one of the reasons why Lonely Planet named Somerville in the top 10 “Best In The US” travel destinations for 2016.

Join us for a celebration of the genius of Archibald Query, who invented Fluff right in Union Square in 1917. Artists, musicians, theatrical performers, culinary geniuses and the general public pay tribute to this great American creation in a zany, fun-filled festival. The 11th annual event features musical performances, a cooking contest, fluff-themed games, activities, antics and fun for every age, and Fluff treats of every sort. With this year’s theme of “Fluff U: A Sweet Education”, we’re transforming the beloved Union Square into our very own sticky, sweet campus.

“What the Fluff?” A Tribute to Union Square Invention is presented by Union Square Main Streets as part of the Somerville Arts Council/ArtsUnion.

As seen in Yankee Magazine and Delish!

Check out our updated website for information about this year's live entertainment, schedules of games & activities, a list of food and craft vendors, and so much more! Welcome to Fluff University!

Union Square Somerville, MA

When: 
Saturday, September 22, 2018 from 3:00 to 7:00
Rain Date: Sunday, September 23, 2018
Phone: 
617-955-0080
Shore School in Beverly Massachusetts offers a host of Summer programs for kids aged 5-12

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Take a self guided tour at one of Massachusetts most beautiful locations!
7:00 am to 6:00 pm

Wenham Museum Spring/Summer Sports Sale

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CraneOutdoors: The Castle Hill Hike

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CraneOutdoors: Family Winter Wildlife Walk

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2:00 pm

Project STEP at Shalin Liu

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Sunday, March 23

CraneOutdoors: The Castle Hill Hike

CraneOutdoors: The Castle Hill Hike at the Crane Estate in Ipswich Massachusetts
Come explore the lesser-visited corners of Castle Hill and its surroundings with us this season. This hike is a CraneOutdoors guide favorite because it’s got a little bit of all the things that make the Crane Estate such a special place…
10:00 am to 12:00 pm

Gloucester Education Foundation's Power of Play Festival

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Amesbury Winter Market

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Monday, March 24

Babson Farm Quarry Self-guided Walking Tour at Halibut Point

Kids will enjoy this tour of the Halibut Point State Park and Quarry with a focus on its stone-cutting history!
Take a self guided tour at one of Massachusetts most beautiful locations!
7:00 am to 6:00 pm

Wenham Museum Spring/Summer Sports Sale

Spring & Summer Sports Sale at Wenham Musseum in Massachusetts
Back by popular demand! After a successful inaugural sale in 2024, Wenham Museum’s Spring & Summer Sports Sale returns for its second year. In keeping with the Museum’s former Attic Treasures Sale tradition, the Spring & Summer Sports Sale brings the community together for a fun and...
10:00 am to 6:00 pm

Tuesday, March 25

Babson Farm Quarry Self-guided Walking Tour at Halibut Point

Kids will enjoy this tour of the Halibut Point State Park and Quarry with a focus on its stone-cutting history!
Take a self guided tour at one of Massachusetts most beautiful locations!
7:00 am to 6:00 pm

Wenham Museum Spring/Summer Sports Sale

Spring & Summer Sports Sale at Wenham Musseum in Massachusetts
Back by popular demand! After a successful inaugural sale in 2024, Wenham Museum’s Spring & Summer Sports Sale returns for its second year. In keeping with the Museum’s former Attic Treasures Sale tradition, the Spring & Summer Sports Sale brings the community together for a fun and...
10:00 am to 6:00 pm

Music Together - Tuesday in Marblehead

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Barnyard Story Hour at Appleton Farms

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Guided Tour | When Granite Was King!

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